Built for Benefit Advisors

Never Hand-Build Another Benefit Guide.

Upload a real carrier proposal and walk out of your first session with a client-ready guide branded to your agency. That's the $1 Booklet Challenge.

$1 gets you 7 days of full access. Build a real booklet with a real proposal. If it doesn't work, you're out a dollar — and we'll refund that too. After the trial, Solo is $79/month. Cancel anytime.

2026 Benefits Guide
Acme Manufacturing
Prepared by Your Agency
Effective 01/01/2026
Medical
BCBS PPO 1500
Deductible$1,500
Single Rate$612.40
Family Rate$1,884.20
See it work

90 seconds. Ugly proposal in. Branded booklet out.

Upload → AI organizes the plan → you key rates → branded PDF. No demo call required.

10-min real walkthrough — the AI builds the guide in under 90 seconds (watch the clock). No signup to watch.

Read the video transcript

If you're a benefits broker, consultant, or advisor, you already know the drill. Every upcoming renewal you're staring at a stack of carrier proposals, SBCs, and other documents — and somehow you turn that information into a benefit guide your client can actually hand to their employees. It can take hours. Sometimes you outsource it, sometimes you don't. It can cost up to $500 per guide.

Well, I've built something to fix that for you. I'm Gabe Janusa. This is BenefitBooklet.ai — an AI-powered platform built specifically for benefit advisors. All you do is upload a carrier proposal, benefit summary, SBC, etc., and AI will extract the plan details and structures and produce a branded, client-ready benefit guide. We're talking minutes, not hours.

Let me show you. I'm going to drop in a real carrier proposal. I'm in the system now — I grab the group I want to work on and start a new benefit guide. It pulls all the details already in the CRM. You can quickly import plan and company data from Employee Navigator, or build plans one by one. You can also drop in a logo and it will brand the benefit guide with the company's logo.

I'll add enrollment instructions, check my eligibility data, and go to the AI extraction tool. This is where you dump in the plan information you have. Let's start the clock: we're uploading three SBCs — three plans from Blue Cross Blue Shield of Louisiana — plus a UnitedHealthcare dental plan summary, a vision plan summary, and Guardian's employer-paid life, STD, and LTD plan summary.

Sometimes the AI will extract the preventive or pediatric dental and vision benefits out of the medical SBC, so we just quickly remove those. Then we order the plan designs — if we have more than one plan per benefit category, we put them in the order we want them displayed — and add in the rates from Employee Navigator or whatever system you're using.

We hit apply and can immediately preview the benefit guide. There are a number of different templates and cover pages, and again, you can brand it with the company's logo. There's a vendor directory: add your pre-built defaults for your brokerage, or have the AI extract contact details from the uploaded documents — brokerage information, medical plan carrier, TPA details, dental provider, vision provider, and so on. It's a great reference for employees on who to contact about their benefits.

On the dental page, the three imported options are shown side by side. I can reorder them, then add the rates for each plan design. The system calculates the cost per paycheck based on the number of pay periods built into the system. All the plan data you see on the page was extracted from the SBC. We do the same for the medical plans, vision plans, and so on — and if you match how it's set up in Employee Navigator, it will match how it's displayed to the employee as well. If you want the numbers hidden on the benefit guide, one click does it.

For STD, LTD, and group life, you can mark whether each is employer-paid with a toggle. You can drop in individual PDFs for each plan design or use the AI extractor — including voluntary plans like critical illness, cancer, hospital indemnity, and accident, plus tax-advantaged accounts and other benefit programs.

For branding, pick a template you like — and if you added a company logo, the system can extract the colors from it and brand the cover and interior pages to match. Hit preview, and there you go. If you like what you see, export it. The finished PDF lands in your CRM, inside the client's project file and documents.

And this isn't just a booklet generator. It has its own built-in CRM and new-business pipeline so nothing falls through the cracks, a vendor directory, compliance notices that auto-include Medicare Part D and CHIP, and AI quality-control checks on the finished guide for you to review. You can see every client imported into the system, which groups are ready to quote, an implementation guide to help through enrollment, a new-business pipeline, and which clients need renewal prep based on renewal date.

There's also a global directory of vendors and contacts across the country, Employee Navigator import, renewal tracking, and document storage for SBCs, benefit summaries, census details, historical rates, and claims data — much of which can be pushed into the AI extractor to generate benefit guides for you. When you're happy, you lock the proposal, make copies, edit them, and even drop in unique pages or brochures specific to your organization that show up inside the guide.

So here's the deal: it's only a dollar to try it out. Bring your ugliest carrier proposal — that 40-page PDF you dread every renewal — and we'll build a real guide with it. And if it doesn't work? You're out a dollar. Cancel anytime. Talk to you soon.

The $1 Booklet Challenge

Here's the dare: bring us your ugliest carrier proposal — the 40-page PDF you dread every renewal. Upload it, add your rates, give it one review. If you don't finish your first session with a polished, client-ready guide branded to your agency — your dollar comes back, and your first month is on us.

What it costs you today

4–8 hours of account manager time per booklet — or $500+ per guide outsourced to a designer who doesn't know a PPO from an HSA.

What the challenge costs

$1. One proposal. One session.

What you walk away with

A finished, branded booklet you can send to the client that same day — win or lose.

How it works

From carrier proposal to client-ready booklet in minutes

Set your agency defaults once. From there, every guide is upload, key your rates, review, send. AI structures the plan details and quality-checks the finished guide — you stay the expert whose name goes on it.

Drop carrier PDFs here
or click to browse
Acme-2026-Medical.pdf
1

Upload carrier proposals

Broker software built for carrier paperwork: drop in PDFs from any carrier — proposals, SBC documents, rate sheets. Any format, any layout.

AI organized
  • CarrierBCBS
  • Plan typePPO 1500
  • Deductible$1,500
  • CoverageMedical
  • Eligibility30 hrs/wk
2

AI organizes the plan

Plan details and eligibility are structured for you. You key in the rates, then one AI quality check reviews the finished guide.

2026 Benefits
Acme Manufacturing
Prepared by Your Agency
PDF ready
3

Branded booklet out

A polished, custom-branded PDF guide appears in your workspace — ready to send.

7-day trial. Cancel anytime.

Going live

Up and running this week — without ripping anything out

Switching tools shouldn't stall your renewals. There's no migration project and no cutover weekend — BenefitBooklet runs alongside what you use today, and you're productive in your first session, not your first quarter.

Employee NavigatorAlready using it?

Bring your client book over with a drag-and-drop import

Run a report in Employee Navigator, export the CSV, and drop it into BenefitBooklet. We detect it automatically and import your clients — matching the ones you already have and creating the rest. You review everything before it saves. No manual re-entry, no spreadsheets to reformat.

  1. 1

    Sign up for $1

    Self-serve, no IT project, no contracts to untangle. BenefitBooklet runs alongside your current systems — there's nothing to rip out.

  2. 2

    Bring your book with you

    On Employee Navigator? Drag in a report and your clients import automatically. Not on EN? We white-glove import your first 50 from a CSV within one business day.

  3. 3

    Build a booklet the same session

    Upload a real carrier proposal, key your rates, and review. Your first client-ready, branded guide is done in under 10 minutes.

  4. 4

    Go live renewal by renewal

    Add clients as their renewals come up and invite your team when you're ready. No big-bang cutover, no downtime for your pipeline.

Take the $1 Challenge

7-day trial. Cancel anytime.

Booklets YTD
38
Active clients
47
Renewals 90d
12
Renewal pipeline
By urgency
Action Now2
Overdue – 30d
  • Westbrook Roof8d overdue
  • Oak St Bistro12d
Next Up1
31–60d
  • Pine Ridge44d
Prepare1
61–90d
  • Belmont Med77d
On Radar2
91+ days or unset
  • Whitfield Mfg120d
  • Cedar Logistics

Your centralized workspace — manage every client and renewal

What's Inside Every Plan — And What It Replaces

Solo, Practice, or Agency — the full stack comes standard. Here's what each piece costs when you buy it the old way.

The Booklet Engine

Custom-branded, client-ready PDF guides built from real carrier proposals.

Replaces: $500+ per guide in design outsourcing, or a full day of staff time.

Compliance Notice Library

Medicare Part D, Medicaid/CHIP, and other required notices auto-included in every guide.

Replaces: the notice you forgot — and the federal penalties that follow.

Renewal Pipeline

Every client tracked from RFP through bound, stage by stage.

Replaces: the spreadsheet you rebuild every October.

AI Benefit Assist

Carrier proposals in, structured plan details out — you review, refine, and approve before anything reaches a client.

Replaces: hours of building every booklet from a blank page.

Vendor Library

Reusable vendor and partner records you drop into any booklet.

Replaces: hunting through old PDFs for last year's vendor blurb.

Client Workspace

Clients, contacts, contributions, and history, all linked.

Replaces: nothing — because nothing else does this for benefit guides.

Bought separately, the labor this replaces runs $1,000+ per client, per renewal. Solo is $79/month — total. It pays for itself on the first booklet.

The First-Session Guarantee

Upload a real carrier proposal, add your rates, run your review. If you don't finish your first session with a client-ready, branded guide, tell us — we refund your $1 and give you the first month free while we make it right. We can make that promise because the platform does the heavy lifting; you just bring your expertise.

Expand with Optional Add-Ons

Add specialized tools, content, and capacity as your agency grows.

Carrier Hub — Colonial

Access organized Colonial product and rate content.

Carrier Hub — American Public Life

Access organized American Public Life product and rate content.

Extra Seats

Add producers, account managers, and support staff.

Additional Storage

Expand document and asset storage as your agency grows.

Client Capacity Packs

Add more client capacity without immediately changing plans.

Calculate What Manual Booklet Production Costs You

Estimate the staff time and labor cost your agency spends creating benefit guides each month.

Manual production time
50 hours per month
Estimated labor cost
$2,000 per month
Estimated annual labor cost
$24,000 per year

At these assumptions, one month of manual booklet production costs approximately 10.1× the monthly Practice subscription ($199/mo).

Estimates are based only on the values you enter and reflect manual labor cost before considering software time, review, revisions, or implementation. Actual results vary by agency and workflow.

Built for Every Stage of Your Benefits Business

Create benefit guides, manage renewals, organize client data, and collaborate with your team from one workspace.

Solo
$79/mo
$790 annual
For independent brokers and smaller client books.
  • Full BenefitBooklet.ai platform
  • 20 client capacity units
  • 1 included user
Start building your first client guide today.
$1 for 7 days
Most popular
Practice
$199/mo
$1,990 annual
For growing benefits teams managing multiple clients and renewals.
  • Everything in Solo
  • 75 client capacity units
  • 2 included users
Built for shared workflows and consistent renewal execution.
Agency
$499/mo
$4,990 annual
For established agencies with multiple producers and account managers.
  • Everything in Practice
  • 400 client capacity units
  • 5 included users
Designed for larger books of business and multi-user teams.

Annual billing = 2 months free. Cancel anytime.
Your booklets and client data export with you — no hostage-taking.

Q4 renewal season doesn't move. Every week you wait is another booklet built by hand.